A SWOT analysis is a strategic planning tool used to identify and evaluate the Strengths, Weaknesses, Opportunities, and Threats related to a business or project.
- **Strengths**: Internal attributes that give an advantage.
- **Weaknesses**: Internal factors that may hinder performance.
- **Opportunities**: External conditions that could be leveraged for growth.
- **Threats**: External challenges that could pose risks.
This analysis helps organizations understand their position and develop strategies for improvement and growth.
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